After releasing a string of AAA console titles to varying levels of commercial success, the UK-based studio is attempting to establish what it describes as a “third way” of making games – one that falls somewhere between what we have traditionally called AAA and Indie. Smaller scale, lower cost, with no sacrifices made in terms of creative risks and quality of execution.
“We’re taking our work on Hellblade as an opportunity to question the way the games industry has always done things,” said product development manager Dominic Matthews in a recent developer diary. “To see if there’s a better way, a more streamlined way. To create amazing quality on a smaller budget.”
As a result, Hellblade has a core team of 12 people, with a single person working in the majority of discipline areas. Ninja Theory is committed to finding affordable or homebrew alternatives to the high-end processes associated with its previous games – the performance capture used in Enslaved: Odyssey to the West, for example – but its sales target will remain eminently achievable: between 200,000 and 300,000 units.
“[Hellblade] is about what we feel passionate about, what we’re good at, and what we think our fans and supporters want from a game,” said Tameem Antoniades, Ninja Theory’s co-founder. “But it comes at a price. We have to self-fund this game, and we have to work within the restrictions that that means for us.”
The game might be inspired by a lot of games, but the basic idea is that you are the leader of a Stone Age tribe and you have guide your tribe through civilization and human history. The ability exists for you to form alliances, trade with friends, and raid your enemies.
Reynolds has not said what is next for the new Big Huge Games, but if DomiNations is successful, it could fund more complex projects for console or PC according to our sources.
That rate of growth is expected to increase each year over the next three years. By 2018, Gartner forecast shipments worldwide to top more than 2.4 million units.
The report points to the popularity of lower-cost, “plug-and-print” machines that require little or no technological knowledge to use. Users simply plug the machines into their desktops or laptops, upload 3D CAD images and hit “print.”
“As we noted last year, the 3D printer market is at an inflection point,” said Pete Basiliere, research vice president at Gartner. “Unit shipment growth rates for 3D printers, which languished in the low single and double digits per year throughout the 30 years since the first 3D printers were invented, are poised to increase dramatically beginning in 2015.”
As radical as the forecast numbers may seem, Basiliere noted that even the 2.4 million shipments Gartner expects to be sold in 2018 is still “a small fraction of the total potential market of consumers, businesses and government organizations worldwide.”
Gartner includes seven technologies in the 3D printer market that will propel growth, including the material extrusion products used to print objects. Two main thermoplastics dominate: PLA (Polylactic acid) and ABS (Acrylonitrile butadiene styrene).
The primary drivers for consumer-grade 3D printers include lower prices (below $1,000), improved performance and expanded global availability. The primary drivers for the enterprise 3D printer market are the viability of the technologies for rapid product prototyping and manufacturing coupled with lower 3D printer costs, improved quality and a wider range of materials, Gartner said.
Nvidia Tegra TK1 is being shunned by major phone designers as if it were suffering from ebola, our industry sources have confirmed.
It looks like that 2013 is the year of Qualcomm and that every significant design win has Qualcomm processor inside.
Mediatek is trying the Tegra TK1with the entry level phones but they still have to prove themselves in the mainstream and high end phones that the European or USA phone market craves. They could get there in time, but didn’t manage it in 2013.
Tegra TK1 32-bit quad core managed a few design wins but none of them were in phones. Nvidia is using the chip for its own Jetson TK1 development board that gathered some nice revenues. There was also the Shield tablet, which was not eaten by Hydra, the Acer Chromebook 13, HP Chromebook 14, Lenovo ThinkVision 28 and the XiaoMi MiPad.
The XiaoMi tablet seems to be selling like hotcakes, although, since most of the sales are in China, the word hot cakes should probably be steamed pork buns. The XiaoMi tablet almost resembles Nexus 9 specification, if you look at it in the right light, but sells for half of its price. The Tegra TK1 64 bit, aka Denver, won a design award with the HTC Nexus 9 and this looks like it will sell in buckets. Nvidia also has Google Project Tango tablet, but this won’t sell in any serious numbers as this is more of a developer’s toy rather than a retail product.
However by the end of October 2014 there was no a single phone design win with Tegra K1 32-bit or 64-bit. Nvidia Tegra 4i Gray chip was greeted with a loud sounding yawn when it showed in a Wiko Wax , Blackphone and LG G2 mini LTE for the South American market. None of them was really a huge seller for Nvidia.
The 64 bit Tegra K1 might get some attention but it looks like that phones based on 64 bit Tegra K1 Denver might not show up until early 2015 at the earliest. Meanwhile the Snapdragon 810, Qualcomm’s 64-bit high chip will appear at the Mobile World Congress phone by that time. People are already claiming that the Snapdragon 810 is inside of Samsung Galaxy S6 and we would be surprised if it was not in the LG G3 successor (LG G4) or HTC M8 successor which will probably be dubbed the HTC One M9.
This doesn’t leave Nvidia much space for success in phones but then again Tegra is selling in cars, developers’ boards (such as Jetson Dev Kit), Chromebook and the occasional tablet.
No-one can win in all markets and it seems that Tegra powered Chromebooks perform quite well and that Nvidia is top choice for most car manufactures. However the phone market that might be too hot for Nvidia Tegra TK1 32-bit to handle. We will see if Denver, the 64-bit Tegra K1 or its successor can change things in 2015.
Samsung Electronics Co Ltd said that it will discontinue its light emitting diode (LED) lighting business outside of South Korea, scaling back what was identified as a key growth business just four years ago.
The pullback comes on the heels of Dutch rival Philips recent decision to spin off its century-old lighting business. Price wars have slashed profitability to levels deemed too unattractive in the long run, despite an LED boom that has upended the global incandescent lighting industry.
Analysts say Samsung Electronics’ retreat reflects the growing competition from Chinese manufacturers even as demand for LED lighting remains strong. LED lamps last 10 times longer than fluorescent bulbs and 100 times longer than traditional incandescent tungsten filament bulbs.
“It appears that Samsung decided to fold the business because price competition was so fierce and there was not a lot of room for growth going forward,” said Seoul-based IM Investment analyst Lee Min-hee.
Philips said in September that it will spin off its lighting business to expand its higher-margin healthcare and consumer divisions. Two month earlier, Germany’s Osram Licht AG, which also makes LED lights, announced a cost-cutting plan that included nearly 8,000 job cuts.
A spokeswoman at Samsung Electronics said revenue contribution from the business was small but did not comment on specifics, including how much Samsung had invested.
“We will remain active in the LED industry through our LED component business,” Samsung Electronics said in an emailed statement, adding that it will focus on areas such as backlighting for displays of consumer products like televisions.
For the three months ending Sept. 30, Microsoft recorded $908 million in revenue for the Surface tablet line, an increase of 127% over the same quarter in 2013. The nearly one billion in revenue was a one-quarter record for the Surface, and beat the combined revenue of the previous two quarters.
Using information in Microsoft’s filing with the U.S. Securities and Exchange Commission (SEC), as well as data from earlier quarters, Computerworld calculated the quarter’s cost of that revenue at $786 million, leaving a gross margin of $122 million. Cost of revenue is the cost to make and sell a product, but excludes expenses such as advertising and R&D.
Microsoft said that the Surface line posted a positive gross margin — implying that outside estimates of prior losses were correct — but did not disclose a dollar figure.
According to Computerworld‘s estimate, the margin was small, about 13.4%. That’s more than the average for a Windows personal computer, but less than half or a third of the margins on tablets like Apple’s iPad.
It was even smaller by the figuring of Jan Dawson, principal analyst at Jackdaw Research, who has also used Microsoft’s SEC filings to estimate the Surface’s cost of revenue. He pegged the September quarter’s cost of revenue at $825 million, the gross margin at $83 million, and the margin rate at just 9.1%.
“That’s a gross margin … which is not earth-shattering and in fact about half the gross margin of the phone business at Microsoft. But it’s progress,” Dawson wrote on his blog, where he published his analysis of Surface’s financial performance.
Since its October 2012 introduction, Surface has been a money pit for Microsoft, in the hole to the tune of $1.73 billion through its first seven quarters. With the September quarter in the black, those overall losses have been reduced to about $1.6 billion.
Over the last four quarters, Surface also remained in the red, with losses of $325 million on revenue of $2.7 billion. Put another way, for each dollar Microsoft earned on Surface sales, it lost about 12 cents.
In an interview that Xbox head Phil Spencer gave to IGN, he says that a new IP is in development at one of Microsoft’s development studios. It apparently isn’t a new racing or military space marine title.
Spencer says that the Xbox brand needs “new stories and new characters” which provide a “canvas to try new things.” He went on to add that “Sunset Overdrive is a great example of a game that isn’t like anything else in our portfolio, and he thinks that is great. I want to continue to invest in things which push the boundaries.”
Spencer believes that it has to be a commitment from the first-party publisher to try things that are new and unique. While he would not offer a clue as to which studio might be working on this new IP or what the new IP might be, he does seem to imply that there is at least more than one internal/external studio that is working on unannounced games for Microsoft studios.
In the interview he again says that he wants RARE to be more than the Kinect Sports developer and he is in fact heading out to see them soon to look at a new pitch from the studio.
Pandora Media Inc, owners of the leading Internet radio service, reported a lower-than-expected increase in listeners in the third quarter, sending the company’s shares down 6 percent in extended trading on Thursday.
Pandora said it had 76.5 million active listeners as of Sept. 30, an increase of 5.2 percent from a year earlier.
Analysts, on average, had expected 76.7 million, according to market research firm StreetAccount.
Total listener hours rose to 4.99 billion from 3.99 billion, but again fell short of the average estimate of 5.02 billion.
Pandora’s profit and revenue both beat market expectations, however, as more people listened to streamed music on their mobile phones.
Mobile revenue increased 52 percent to $188 million, while local advertising revenue rose 118 percent to $41.8 million.
Despite its huge user base, Pandora faces stiff competition from Spotify, Apple Inc’s Beats online streaming service, Google Inc, and Amazon.com Inc in the fast-growing music streaming business.
Amazon, which had been in discussions with Simon & Schuster since July over pricing, confirmed the deal first reported by the Business Insider news blog that the two had reached an agreement.
Amazon had been locked in a months-long standoff with publisher Hachette Book Group, the fourth-largest U.S. book publisher owned by France’s Lagardere, over digital book pricing. That has led to numerous issues for authors.
Industry experts had expected other publishers eventually to be drawn into negotiations as well, as the Internet retailer tries to set new benchmarks for the e-book market.
Negotiations with Simon & Schuster took about three weeks and closed two months before Amazon’s contract expired, according to Business Insider.
Simon & Schuster made its original offer and an agreement was reached after a few changes by Amazon, the source told Business Insider.
U.S. Federal Communications Commissioner Jessica Rosenworcel, on Friday, stated that U.S. regulators will look “to infinity and beyond” to harness new technology that can help build a new generation of mobile wireless connections.
The FCC on Friday voted unanimously to open a so-called “notice of inquiry” into what it and the industry can do to turn a new swath of very high-frequency airwaves, previously deemed unusable for mobile networks, into mobile-friendly frequencies.
The FCC’s examination would serve as a regulatory backdrop for research into the next generation of wireless technology, sometimes referred to as 5G and which may allow wireless connections to carry a thousand times more traffic.
“Today we’re stepping in front of the power curve,” FCC Chairman Tom Wheeler said on Friday at the meeting.
In question are frequencies above 24 gigahertz (GHz), sometimes called millimeter waves, that have previously been deemed technically unweildy for mobile connections, though have the potential to carry large amounts of data and give the promise of lightning-fast speeds.
Millimeter waves work best over short distances and have required a direct line-of-sight connection to a receiver. They are now largely used for point-to-point microwave connections.
The FCC said it will study what technologies could help get around the technological and practical obstacles and what kind of regulatory regime could help a variety of technologies to flourish on those airwaves, including the potential for services other than mobile.
The U.S. wireless industry continues to work on deploying the 4G connections, though some equipment manufacturers, such as Samsung are already testing data transmission on the higher frequencies.
Kwon Oh-hyun has said he is not worried about a price war in the semiconductor industry next year even though the firm is rapidly expanding its production volume.
“We’ll have to wait and see how things will go next year, but there definitely will not be any game of chicken,” said Oh-hyun, according to Reuters, suggesting the firm will not take chip rivals head on.
Samsung has reported strong profits for 2014 owing to better-than-expected demand for PCs and server chips. Analysts have also forecast similar results for the coming year, so things are definitely looking good for the company.
It emerged last week that Samsung will fork out almost $15bn on a new chip facility in South Korea, representing the firm’s biggest investment in a single plant.
Samsung hopes the investment will bolster profits in its already well-established and successful semiconductor business, and help to maintain its lead in memory chips and grow beyond the declining sales of its smartphones.
According to sources, Samsung expects its chip production capacity to increase by a “low double-digit percentage” after the facility begins production, which almost goes against the CEO’s claims that it is not looking for a price war.
Last month, Samsung was found guilty of involvement in a price fixing racket with a bunch of other chip makers stretching back over a decade, and was fined €138m by European regulators.
An antitrust investigation into chips used in mobile device SIM cards found that Infineon, Philips and Samsung colluded to artificially manipulate the price of SIM card chips.
Microchip Technology has managed to scare Wall Street by warning of an industry downturn. This follows rumours that a number of US semiconductor makers with global operations are reducing demand for chips in regions ranging from Asia to Europe.
Microchip Chief Executive Steve Sanghi warned that the correction will spread more broadly across the industry in the near future. Microchip expects to report sales of $546.2 million for its fiscal second quarter ending in September. The company had earlier forecast revenue in a range of $560 million to $575.9 million. Semiconductor companies’ shares are volatile at the best of times and news like this is the sort of thing that investors do not want to hear.
Trading in Intel, whiich is due to report third quarter results tomorrow, was 2.6 times the usual volume. Micron, which makes dynamic random access memory, or DRAM, was the third-most traded name in the options market. All this seems to suggest that the market is a bit spooked and much will depend on what Chipzilla tells the world tomorrow as to whether it goes into a nosedive.
The company, which is reportedly opening the store on Manhattan’s busy 34th Street, is looking to experiment with a retail store that would focus on same-day delivery in the city, as well as give customers a place for product returns, exchanges and even online order pickups, according to a report in the Wall Street Journal (subscription required) .
The store also would give shoppers a place to check out – and hold in their hands — Amazon’s Kindle e-readers and Fire smartphone.
Kelly Cheeseman, a spokeswoman for Amazon, told Computerworld, “We have made no announcements about a location in Manhattan.”
“This is kind of interesting because it’s so counter-intuitive,” said Rob Enderle, an analyst with the Enderle Group. “People buy in different ways and often, with holiday buying, folks shift sharply to stores as their procrastination catches up with them at the end of the season. Amazon loses business when this happens and by setting up stores in very high-traffic areas, they can go after at least some of this business.”
The brick-and-mortar store also will be an in-your-face reminder for people to think about shopping at Amazon as they move through Manhattan. They might not be able to stop in the store but it might nudge them to look online – especially at Amazon.com — for that sweater, book or stand mixer they want to buy.
“I think it’s more about bringing publicity to Amazon during the holiday season rather than a new move to bricks and mortar,” said Dan Olds, an analyst with The Gabriel Consulting Group. “First, it’s in New York City — in the heart of midtown Manhattan — and it will be open during the Christmas shopping season. I would also imagine that this will garner Amazon a lot of attention during the Black Friday and Cyber Monday shopping events.”
The terms of the settlement were not being disclosed, a spokeswoman for Bose said in an email, adding only that the dispute had been “resolved.”
Bose, which makes high-end sound systems and headphones, filed the case last July in federal court in Delaware, alleging Beats had willfully infringed upon five of its patents in its Studio and Studio Wireless line of headphones.
Privately held Bose said it had lost profits and sales as a result and was seeking unspecified damages from Beats, which Apple Inc acquired this year for $3 billion.
A document filed with the court on Friday said both sides would dismiss the case and bear their own costs and legal fees.
The two companies also asked the International Trade Commission to suspend its investigation into the matter. Bose had asked the commission to block the import of Beats’ noise-cancellation products from China, where they are manufactured.
Beats headphones have become popular with music fans since the company was founded by rap mogul Dr. Dre and music producer Jimmy Iovine in 2006. Besides headphones, Beats has also entered online music streaming, competing with the likes of Pandora and Spotify.
A representative from Beats was not immediately available for comment.
Kaspersky has revealed that it is working with Interpol in attempting to foil a gang of cash machine (ATM) hackers who have found a way to make it spit out its contents without even using a card.
The hack is incredibly carefully thought out. Hackers gain access to cash machines, through mole employees or perhaps cleaners, and add the malicious code, named Tyupkin by Kaspersky. The cash machine continues to function as normal.
The malware is triggered only at set times – Sunday and Monday nights – thus avoiding being accidentally triggered by a member of the public.
At that time, the mule is sent to the machine and types in a series of digits unique to that raid based on an algorithm known to the gang.
He then makes a second call to the gang who generate the second half of the code from their end, thus ensuring that the mule isn’t tempted to swan off with the dough.
At that point, it’s Winsday. The machine will display how much is in each cash compartment and willingly spits it out to the waiting mule who goes back to distribute the swag.
“Offenders are constantly identifying new ways to evolve their methodologies to commit crimes, and it is essential that we keep law enforcement in our member countries involved and informed about current trends and modus operandi,” said Sanjay Virmani, director of the Interpol Digital Crime Centre.
“We strongly advise banks to review the physical security of their ATMs and network infrastructure and consider investing in quality security solutions,” added Vicente Diaz, principal security researcher at Kaspersky Lab’s Global Research and Analysis Team, who, coincidentally, knows a company that can offer those solutions. Fancy.
Among the recommendations Kaspersky offers is a reminder to switch away from default passwords for systems including the system BIOS for each cash machine.
In June of this year, two Canadian teenagers showed how they had broken into an in-store ATM simply by downloading the instructions from the internet and using unchanged default passwords.
Malware for ATMs first came to the fore in 2008 when two Louisiana criminals reconfigured a cash machine to make it believe that it had smaller denomination bills than it really did.